IRS fueling America?
It’s the day after.
(The day after filing your taxes, of course.)
It’s common knowledge how much people dislike taxes and IRS.
(Remember I wrote earlier in April how some, for a tax-free future would get an “IRS” tattoo; or clean toilets.)
Obviously IRS needs to work on improving its image.
In a recent Bloomberg article, Suzanne Woolley wrote about this very topic:
What if IRS would have a new, more positive public image?
According to the article, three design firms were asked to come up with ideas on re-branding and creating a more positive perception of the IRS.
Fueling America
The favorite seems to be, “Fueling America”.
The firms’ creative people chose that because:
“… the agency needs a mission beyond just being the nation’s tax collector.
Our taxes do go to fueling infrastructure, health care, education,
the military, everything the country needs to operate.
So why can’t there be a more productive, proactive,
positive perception of the organization?”
What do you think?
Would you like IRS if it was presented like this?
(Or maybe it’s too soon to ask ; )
Sharing this blog with friends it’s much appreciated.
Leave a Reply
Want to join the discussion?Feel free to contribute!